Occasionally in hardware and technology reporting, I'm left to wonder if everyone else is in on a joke I'm not privy to. Today is one of those days. Snap, the company behind the instant messaging app Snapchat, has just unveiled its own augmented reality glasses.
Called Specs, the frames are pitched partially as an alternative to looking down at your phone screen all day, and a pair will set you back $2,195.
The goal was arguably to contain some serious hardware grunt inside a wearable, but the result is a pair of seriously chunky frames—not just to contain components but also likely to stop the whole thing from overheating. Let me set up the punchline: In this CNBC clip, Snap CEO Evan Spiegel describes Specs as both capable and "highly wearable," while the dorky-looking frames visibly crush down his ears.
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